«Sitik» should become a new youth branch of CityDrive, so I propose rethinking the service’s visual identity for car matching.
The diminutive suffix in the word «Sitik» implies a cute address, and the elongated, drawn-out «i» creates a feeling of a refreshed and vibrant car suitable for young drivers.
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Colors are selected from the brand’s primary and secondary palettes for a soft and pleasing combination that captures the attention of young people.
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