PawSpace is an animal co-working space where you can work surrounded by dogs and cats. And if you really fall in love with one of the pets, you can adopt them forever.
Since a coworking space is primarily a place for work, the logo should be typographic and free of excessive detail.
Prompt: Create a minimalist typographic logo for the brand «PawSpace.» The word «Paw» should be positioned above the word «Space.» Use a bold, heavy, rounded grotesque font and black color. Have some letters slightly tilted in different directions to create a sense of vitality.
AI Generator: ChatGPT
New colors were also selected to emphasize vibrancy and playfulness. Beige represents calm and coziness, green signifies closeness to nature, and coral evokes the playful spirit of animals.
Signature Fonts
The brand style mockup was created after the neural network learned the «PawSpace» logo, brand colors, fonts, and project concept.
Prompt: Create a professional brand style mockup for the company «PawSpace.» A flat composition set against a light gray background. Include a canvas tote bag, notebooks, pens, business cards, envelopes, a folder, and badge holders. Studio lighting, top-down view.
Neural Network: GhatGPT
The Calendar is one of the coworking space’s offerings. It features 12 scenarios where cats and dogs attempt to work in an office, but their efforts are often unsuccessful.
Prompt: Create a realistic mockup of two desk flip calendars. They are placed next to each other on a smooth, light gray surface. The calendars are oriented directly toward the viewer. The calendars are centered in the frame. The background is light gray, with soft, diffused studio lighting. Image format 16:9. The bottom of each calendar has a sturdy cardboard stand. The stand of the left calendar is the brand’s signature green. The stand of the right calendar is the brand’s signature coral color.Next, I asked the neural network to place the finished images onto each of the calendars.Neural Network: GhatGPT
all calendar pages
Illustrations for the calendars were created in several stages. First, the style was established, and all 12 illustrations were generated.
Prompt: Create 12 detailed digital illustrations for a co-working space featuring dogs and cats. Use amusing scenarios where cats and dogs are trying to work in an office. Style: 2D digital illustration, reminiscent of children’s book art. The characters are cats and dogs. The animals are wearing business suits, shirts, and ties.
Next, each individual illustration was refined using neural networks and, where necessary, Adobe Photoshop.
After that, the calendar specifications were set.
Prompt: For each illustration, create a calendar grid for 2027. One illustration equals one month. Highlight all holidays and weekends. Use a large font for the month’s date, with a smaller designation for the month’s name and year next to it. Use green and coral colors.
Finally, the required typeface was chosen, and minor inaccuracies were corrected.
Neural Network: GhatGPT
The key visual was inspired by the idea that a person can bring their dreams to life—working with their pet. An illustrative style taken from a calendar was also incorporated and combined with realistic imagery.
Key visual solutions
The key visual was developed in several stages. The first stage involved conceptualizing the design. The second stage saw the creation of the initial poster. The remaining posters were developed based on this first version, with details being adjusted for each. An example prompt, based on the first poster, is shown below.Image Prompt: Create a vertical A3-sized promotional poster. A realistic, ginger cat is peeking out from behind a laptop. On the laptop screen, there is a continuation of the cat in a cartoon style, wearing a green suit and a red tie. The setting on the laptop is an office with warm sunlight and pastel colors. At the top, there is large black text reading «Bring Your Dream to Life, ” and in the upper right corner is the „PawSpace“ logo.Mockup Prompt: Create a realistic mockup of a vertical promotional poster displayed on the facade of a modern building. The poster is in a frame on a gray concrete wall. Use natural daylight, realistic shadows, and a front-facing perspective. Place the attached poster inside the frame.Some poster details were corrected using Adobe Photoshop.AI Model: GhatGPT
The merchandise selected includes items needed for the office or those that can be used with laptops and notebooks.
Prompt: Create a mockup of a mousepad. The mousepad features an abstract pattern of smooth, wavy lines and splotches in muted green and coral colors. The mousepad background is beige. The logo «PawSpace» is centered on the mousepad. Next to the mousepad sits a minimalist computer mouse. The lighting is soft and studio-like, with natural shadows. The background is light gray. Realistic style.After generation, the mockup quality was improved in Airbrush.Neural Network: ChatGPT
Prompt: create a pencil mockup. Three pencils are lying in a random arrangement. Two pencils are muted green, one pencil is coral. The surface of the pencils is matte, without inscriptions. The lighting is soft, studio-style, with natural shadows. Light gray background. Realistic styleAfter generating the mockup, logos were overlaid in Adobe Photoshop and the image quality was enhanced in AirbrushAI Model: Qwen
Prompt: Design a stationery holder. The holder should be cylindrical. The holder should feature an abstract pattern of smooth splotches in muted green and coral colors, along with an illustrative image of a dog, similar to a calendar design. At the top of the holder, include the «PawSpace» logo. Black and white pens should be placed in the holder. The background should be light gray. The lighting should be soft, studio lighting, with natural shadows. Light gray background. Realistic style AI: ChatGPT
Prompt for the first poster: Create a promotional poster. The poster should describe the coworking space’s features, feature the large slogan «More Than Work, ” and display the „PawSpace“ logo in the upper left corner. The poster should include a graphic illustration of a coral paw and green, flowing spots. The poster is hanging on the glass of the coworking space building.
AI Model: ChatGPT
Prompt for the second poster: Create a graphic promotional poster. The poster should feature the large slogan „Working in a Great Company, ” the „PawSpace“ logo in the upper right corner, and a small description of the coworking space beneath the slogan. The poster should depict dogs and cats working on laptops in the office. The image on the poster should be bright, sunny, and have soft lighting. The poster is hanging on the wall of a subway car.
AI Model: ChatGPT
The coworking spaces are bright, primarily featuring wood. The furniture is adapted for dogs and cats. Signature colors are woven throughout the interior design elements.
Two versions of the space were created—one with light wood and one with dark wood. The only difference in the prompts was this point, so I have attached one.Prompt: Create a coworking space for dogs and cats. The furniture must be adapted for life with dogs and cats. Add beds and toys. Add desks and chairs. Add green and coral accents to some decorative elements. Wood dominates the interior. The interior style is Scandinavian. There are large windows along one wall.AI Model: Ideogram AI
Also, the coworking space exterior was designed.
Prompt: Create a photorealistic facade of a modern coworking space featuring dogs and cats. The design should include large, slightly tinted windows with black frames and a glass entrance door. Above the door, there should be a black «PawSpace» logo on a white sign. Inside, the interior features wooden furniture, work desks, and chairs. The furniture must be adapted for life with dogs and cats. Include beds and toys. Incorporate green and coral accents into some of the decorative elements. The interior style should be Scandinavian. The building is light-colored, under sunny weather. View from the street. Format 16:9.
AI Generator: Ideogram AI
Almost all of the work was done within a single neural network, and I regularly updated its memory so that it understood which fonts, logos, and colors were used in the project.
