Hear The Color

The concept was developed using graphic materials from the 1st Year, 2nd Module project. The new identity incorporates a color palette, along with Robert Delaunay’s circles and circular forms, reflecting Orphism principles, under the slogan «HEAR THE COLOR.»

ORPHÉON—a brand of collectible colored vinyl records where the visual image of music is embodied through color and geometry. Inspired by the circular compositions of Robert Delaunay, the records consist of concentric colored rings nested within one another. The color palette of each record is determined by the original album cover, transforming it into an extension of the artist’s visual language.Each record features its own color composition, created based on the colors of the original album cover. The colored rings vary in width, forming an individual rhythm and visual balance. At the center of the record is a black area with the label, which contrasts with the vibrant colored rings. Thus, the vinyl transcends being merely a sound carrier, becoming a standalone art object that one wants to listen to, examine, and collect.The ORPHÉON concept is inspired by Orphism—an early 20th-century art movement, with Robert Delaunay being one of its primary proponents. Orphist artists explored the expressive potential of color, geometry, and rhythm, striving to convey movement and musicality through abstract forms.This idea forms the foundation of the ORPHÉON record design. The concentric colored circles, placed one inside the other, reference Delaunay’s circular compositions, where color creates a sensation of movement, energy, and visual rhythm. Just as Orphists aimed to make painting musical, ORPHÉON transforms music into a visual image.DeepSeek / Prompt 1

Using the neural network ChatGPT, I developed several original design concepts for vinyl records of popular musical artists. Throughout the process, I experimented with various visual styles, color palettes, and design elements, striving to create a unique aesthetic that reflects the individuality and creative atmosphere of each artist.

During the process, I also utilized the online service Adobe Color to select a harmonious color palette for the subsequent generation of the vinyl record design. When choosing shades, I aimed to consider the album’s overall aesthetic and the visual atmosphere of the artist’s work so that all elements would harmonize.In the next stage, I used the neural network ChatGPT to unify the created vinyl record design, the music album cover, and the selected color palette into a single composition.