UNDERGROUND is a cosmetic production workshop hidden underground across two subterranean levels. The project is founded on the concept of exploring an unknown world, where every object serves as a testament to time, and every discovery becomes a piece of history.
The primary source of inspiration came from artifacts unearthed from the earth: objects featuring unusual forms, natural textures, and the marks of time. They seem to hold fragments of the past, transforming into the foundation of the workshop’s visual concept. This character was reflected in the identity and packaging design, creating an association with archaeological finds, museum exhibits, and items discovered deep within the ground.
Original size 1046x962
Original size 1019x946
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