The initial domino design that was used for the rebranding
Link to the old portfolio: https://portfolio.hse.ru/Project/283943#
Link to the new portfolio:
https://hsedesign.ru/project/dom-39a3e53f1a334799bd29ba5293a62b36
Project Description
Dominos—a board game presented in stylized packaging featuring a strong retro aesthetic: the box body is rendered in a reddish-brown, wood-grain tone with a contrasting blue trim. The front panel showcases concise, Constructivist-inspired typography, a geometric composition of colored planes (green, yellow, blue)—based on a work by Varvara Stepanova—and a minimalist pictographic element (a smiley face) serving as the initial logo.The set includes wooden pieces with decorative finishing: the front features ornamental patterns (stripes, concentric circles, hatching) in a restrained palette (beige, red, green, black, brown). Each domino is constructed from two parts: a wooden half with cut-out ornamentation and a colored plastic base.
Initial visualizations
