«Shine!» is a service designed to help users find partners and teammates for collaborative projects. Its goal is to assist individuals in finding suitable specialists not only based on professional skills but also on interaction styles, work rhythm, and approach to tasks.
The goal of this new project is to evolve «Shine!» into a more mature, contemporary, and cohesive digital brand.
Redesign
The visual language is built upon soft light gradients, delicate lines, and elegant typography. The core metaphor is intersection and connection. Color blocks symbolize people, ideas, and different approaches, while lines illustrate the connections between them.At the point of intersection, a brighter glow emerges—representing convergence, collaboration, and the resulting outcome born from interaction.
Create a brand style guide page mirroring the reference. Position our primary colors on the left, labeling each with its HEX code: pastel blue, lavender, peach, and pink. Keep the overall background light—almost white. Use the fonts I attached from WhatTheFont. Maintain a layout that is minimal, clean, and airy, devoid of extraneous decoration. The focus must be on our brand colors and typography.
Key visuals
Image Production Process
All prompts are attached to the corresponding images and mockups in the presentation.Tools Used
— ChatGPT — developing the visual concept, creating prompts, generating and editing images, adapting graphics for various media.
— WhatTheFont — font selection and recognition.
— Adobe Color — working with color palettes and determining color combinations.Workflow Sequence
1. Analyzing the initial project and forming a new visual concept.
2. Developing the logo, color palette, typography, and key graphics.
3. Generating core visuals and refining them through successive iterations.
4. Adapting the identity for posters, billboards, packaging, merchandise, business cards, magazine layouts, and spatial design.
5. Placing the finished designs onto mockups while maintaining perspective and proportions.
6. Final adjustments to color, composition, geometry, and details.Models Used
— OpenAI / ChatGPT — GPT-5.6 Sol
— OpenAI Image Generation — image generation and editing.Links to Services and Models Used
ChatGPT / OpenAI — chatgpt.com
OpenAI Image Generation — https://developers.openai.com/api/docs/guides/image-generation
WhatTheFont —https://www.myfonts.com/pages/whatthefont/
Adobe Color — https://color.adobe.com/
