ABOUT US
We are Polina and Suzanna, a creative duo that turns ideas into images. Polina leads the art direction: concept, visual language, composition. Suzanna is in charge of styling: wardrobe, details, the way clothes tell a story. Together we build shoots where every frame has a point of view.
WHY CHOOSE US
Because a strong image starts with a strong idea. We do not copy trends, we begin with a human insight and turn it into a visual story. Our work combines two perspectives in one process, direction and styling, so concept and look are never separate.We organize photo shoots from start to finish, from the first idea to the final images: concept, mood board, casting of models, search for a studio and a photographer, styling, and production. You get a consistent result, a clear voice, and a team that takes care of every step.
Our skills
SOFTSKILLS: — Creativity — Teamwork — Communication — Critical Thinking — Problem-Solving — Attention to Detail — Time Management — AdaptabilityHARDSKILLS: — Concept Development — Visual Research & Mood Board Creation — Fashion Styling — Visual Storytelling — Brand DNA Analysis — Photo Shoot Production — Model Casting — Creative Project Planning
SOFTWARE
01 — WOMAN STRONG
Fashion editorial about equality in business style
ucult brand photo
The task was to choose a brand, analyze it, and create a photo shoot based on the brand’s DNA. We chose ucult, a brand built on elegance and intelligent femininity. While analyzing it, we noticed a real-life problem: women are often taken less seriously in business, so many avoid clothes that might provoke inappropriate comments before meetings with male colleagues.
moodboard
01 — Idea To combine femininity and sensuality with elements of formal business wear, and to prove that a woman can be an equal partner in any outfit. This idea grows directly from the brand’s values: elegance does not have to hide femininity, and femininity does not make a woman less professional. 02 — Solution We organized the whole production ourselves. Polina developed the concept, the mood board and the visual language of the shoot. Suzanna created the looks, mixing tailored business pieces with feminine details in the spirit of ucult.
Result
02 — OH, NO
Conceptual shoot about awkward moments
The task was to analyze cultural heritage and use it as a source of ideas for a photo shoot. We chose comics and silent film, two genres that tell stories with gestures, faces, and timing instead of words.
idea
01 — Idea Everyone has been in an awkward situation, sometimes so awkward that it becomes comic. We took this feeling as our theme and chose one main object for the whole story: the high-heeled shoe. It is a symbol of confidence, and at the same time a perfect source of embarrassment: a stumble, a lost shoe, a heel stuck at the wrong moment. 02 — Solution We collected references from silent comedies and comic panels, then built a series of funny situations around the shoe. Polina designed the frames and the visual language, Suzanna chose the shoes and the outfits so that the heels stayed the hero of every shot. We found the models, a studio, and a photographer, and organized the shoot from preparation to the final images.
Result
WHO WE WORK WITH
We create for fashion and lifestyle brands, agencies, and magazines that need creative campaigns, lookbooks, or editorials with a strong concept and a clear visual identity built around the brand’s DNA. We develop ideas that communicate the brand’s values, tell stories through images, and help it stand out. We also work with individuals who want a personal photo shoot with a unique concept, thoughtful styling, and a visual story that reflects their personality and makes them feel confident.
CONTACT
Have a project in mind? Let’s make something people remember
Please email us:
syuz.airapetian@mail.ru
povamironova@edu.hse.ru
