The project is a children’s illustrated book that tells the story of the origins of Chinese New Year traditions. The plot is based on the Chinese legend of the Nian monster, which would come to the village every winter and frighten the residents. One day, the people discovered that Nian feared the color red and loud noises, and they managed to drive it away. Thus, in a fairytale format, the book explains the emergence of festive customs associated with red decorations and firecrackers.
This book is intended for children aged 3 and up. The publication format is 165 × 220 mm, with a softcover binding, and contains 16 pages. Igra Sans font, distributed under a free commercial license, was used for typesetting.
The visual style of the book blends fairy-tale expressiveness with the simplicity of children’s illustration. Soft, painterly strokes, cool winter tones, and bright red accents create an atmosphere of a Chinese legend and convey the festive nature of the story. The character designs are deliberately stylized to make the narrative accessible and engaging for young readers.
