Capholder for the KANZLER brand
The cap holder was specifically developed for the KANZLER men’s store. KANZLER is a Russian men’s clothing brand that has been operating for over 30 years. It combines classic style, contemporary design, comfort, and high quality. The brand uses natural materials, including cotton, wool, cashmere, leather, and linen, as well as European fabrics. The assortment includes suits, shirts, knitwear, outerwear, and accessories. The target audience is modern men who value elegance, practicality, and individual style.
Idea

Since KANZLER customers are successful modern men who value style, quality, and attention to detail, I wanted to create for them not just a practical accessory, but an expressive complement to their image. The cap holder, executed with the brand’s aesthetic, will underscore the owner’s status and individuality, integrate seamlessly into his everyday style, and become a piece where functionality meets elegance.

Coffee as a component of personal style

What is a
KANZLER Cup Holder?This stylish, reusable cup holder transforms a standard to-go coffee into a statement accessory. It doesn’t just decorate your cup—it helps highlight your individual style, whether you’re walking through the city, commuting to work, or meeting friends. It’s a practical accessory you can use again and again, every day.
Who might this accessory suit
The KANZLER Customer
Already selecting items for both professional and casual wardrobes. They value high-quality materials, meticulous finishing, and details that complete the look.Coffee and Design Enthusiast
Looking for unique daily accessories. Tactility, interesting design, and the ability to stand out without a prominent logo are important to them.Gift Buyer
Seeking an unconventional gift for a colleague, friend, or loved one. Packaging and presentation elevate the value and simplify the selection process.
Materials
drawing


Functionality

Furthermore, the thoughtfully designed cap holder can be easily disassembled and transformed into a stylish men’s bracelet. This practical accessory takes on a new character, becoming an expressive element of an outfit—sleek, original, and comfortable for everyday wear.






