Introductory Reels for the etiquette school in collaboration with Rodena Cafe in Tashkent. In this project, I served in two roles simultaneously—model and video editor. The concept is built around the «incorrect $\rightarrow$ correct» approach: first, I show in the frame how not to call the waiter, and then the voiceover, provided by the etiquette school’s director, explains how to do it correctly—with the waiter himself participating. As a model, I conveyed the ambiance and aesthetic of the venue through my persona, and as an editor, I assembled a seamless visual sequence, performed color grading, and structured the transitions so the contrast was clearly perceptible. The reel was published on the Instagram accounts of Rodena Cafe and the etiquette school, accumulating nearly 4,000 views and 110 likes, which confirms: the presentation and editing resonated with the audience.




