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Theater Street. Development

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Exhibition space commemorating the anniversary of the Obraztsov Theater Children’s Studio

The Theater Courtyard

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We were tasked with designing an exhibition space for dolls in celebration of the anniversary of the children’s theatrical studio at the Obraztsov Theater.

The core concept was: Kids take over the theater.

They become not only spectators but also authors, artists, and creators of their own space.

The project consists of seven exhibition installations, which featured dolls, masterclass zones, and a designated photo area.

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Concept Development

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Initially, we envisioned the exhibition as a space resembling a labyrinth or a castle made of pillows—something that would immerse visitors in the exhibition itself and in childhood memories. However, the final version took the form of a playground exhibition space. The decision was made to abandon the labyrinth concept in favor of playfully engaging with the aesthetics of childhood.

The theater foyer, which will host the exhibition, transforms into a large play area where the exhibition, workshop, and photo zone coexist as parts of one space—a children’s playground.

Space Layout

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Object Development

Object Form Selection

As mentioned previously, the exhibition consisted of seven main elements on which the dolls were placed: — Slide — Swings (2 pairs) — Castle — See-saw Swings (2 pairs) — Logs (3 logs of varying height)

These forms were selected based on the principle of the closest associations with a children’s playground.

A schematic illustration of a slide and a castle

Schematic image of swings and stumps

Subsequently, it was decided to add a decorative element—classic swings on which anyone could jump.

Material Selection

The primary material we used was cardboard. In addition to it, we also utilized pre-fabricated structures provided by the theater (a slide ladder, wooden supports for a swing set).For decorative elements, we used colored tape and acrylic.

Working with cardboard

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Object Creation Process

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The final part of the project can be viewed via this link.

Theater Street. Development
Project created at 29.10.2026
More projects in show project
Andrey Kalugin
Айдентика и сайт платформа для продажи билетов на сольный концерт артиста KHVICHA LUCCA. Полный цикл: от визуального языка и лендинга до интерактивной схемы зала с выбором мест и приёмом оплаты. Я собрал сайт на HTML и сам подключил платёжную систему, поэтому проект прошёл путь от чистого листа до работающего инструмента, на котором реально покупают билеты.