Diptych on advertising as an urban element: in the first part, it sprouts through cracks; in the second, it attempts to displace the human figure. The first part is a series of sculptures with screens, based on 3D scans; the second features an inflatable object and a repurposed mascot costume.
SOR_GRASS
Advertising has long since breached its designated surfaces. In my project, it sprouts like a weed, pushing into places it wasn’t invited—into cracks, gaps, and chips. The three objects are molds of exactly such places: urban voids captured through 3D scanning. But the screens inside are already flashing. Slogans flow ceaselessly, without a target audience, without meaning—just a stream of advertising clichés.
NATIVE SPEAKER
The inflatable dinosaur exists so that the human figure is not visible. In the logic of advertising, the body is only necessary as a frame for the mascot; the individual personality is merely an obstruction. However, in this work, the two forms—the advertising form and the human form—are stitched into a single topological object. The boundary between them disappears, and with it, the very mechanism of substitution vanishes.
