Promotional video for UKU Coffee Shop—a local coffee house in my hometown. The project’s idea is to introduce the audience to the brand through a dynamic dance trend, combining the popular short-video format with the coffee shop’s visual identity.
Concept and Idea
The core of the video is a dance trend featuring the team I was part of, wearing signature aprons with the UKU logo. This format helps showcase the brand in a relaxed setting, conveying the team’s atmosphere, and making the advertisement more lively and natural. The final shot, where I am drinking coffee through a straw, serves as a simple visual accent on the product itself.




