Open You Gallery is a modern art gallery in the United States. It seeks not only to demonstrate work, but also to provoke emotion, to provoke reflection and to inspire new ideas.
The style was based on the metaphor of endless search between strings — sliding planes, offsets, and holes that reveal new meanings.
The logo was a circle with a shifting center, visualizing the idea of interaction, dialogue and constant movement of meaning.
Table of rooms
Exhibition space
A sign on the windows of the gallery
The oracle is applied on the steps of the stairs. The logo of the gallery is collected when the visitor is located in the beans.
When climbing up the stairs, the navigation function is taken over by a closet that meets visitors.
The dynamics of the logo have formed the basis of a modular system that reveals the many layers of art while remaining clear and structured.
Social media
Main communication is done through digital carriers
Daily annotations of events
The coffee shop and store are independent attraction points for visitors, which can function separately from the gallery.
The punctuaries repeat the shape of the logo.
Caffeine area formalization
There’s a card with a photosteel in it as a gift for the purchase.
Bonus map of the coffee shop guest
A gift card system for the store is being introduced
Packaging paper
It is suggested that card sets linked to the same topic should be produced in partnership with artists.
Also, a line of measurement has been developed for the store. Bracket and textiles.
