Original size 1227x1600

«ОМУТ» — переосмысление ювелирного бренда

PROTECT STATUS: not protected
The project is taking part in the competition

Вдохновением для этого проекта послужил мой предыдущий учебный проект — ювелирный бренд «ОМУТ». В старой версии я исследовала эстетику воды, серебра и мрака. В новом лонгриде я решила превратить этот концепт в полноценный стартап, сделав акцент на упаковке, мерче и визуальных коммуникациях, созданных с помощью нейросетей.

ОМУТ — это бренд нишевых серебряных украшений. Философия бренда строится на контрасте тяжелого металла и прозрачной воды, холода и глубины. Целевая аудитория — творческие люди, ценящие минимализм и эстетику.

Айдентика

big
Original size 1280x816

Act as a professional brand identity designer. Create a high-end, minimalist brand board (identity presentation layout) for a luxury silver jewelry brand called «ОМУТ».Aesthetic: Dark luxury, deep black background, silver metallic accents, minimalist and clean layout, high-end editorial style.Composition: The layout must be perfectly structured and include:A large, prominent logo in the center (a minimalist silver abstract water drop or a four-pointed star with the text «ОМУТ» in an elegant serif font).A color palette section with small squares showing:

000000 (Deep Black),

FFFFFF (Pure Silver/White),

A391B0 (Muted Lavender),

EAD7C4 (Soft Peach).A typography section showing the brand fonts: «RF Dewi Expanded» for headings (bold) and «Noltiro Light» for body text (thin). Show the letters «Aa» in both fonts.A small section showing brand patterns (abstract liquid water textures or silver fluid dynamics).A mockup of a black matte packaging box and a black silk pouch with a silver logo.Style: Flat lay presentation, clean grid, luxury branding mockup, photorealistic, 8k, architectural layout, elegant negative space.Important: The text on the image must be in Cyrillic (Russian) and spell «ОМУТ» correctly. Make it look like a professional agency portfolio slide.

Продукты

Original size 1024x1536

Close-up of a hand with elegant fingers wearing a silver ring and holding a silver drop pendant. Dark moody lighting, shadows, black background, intricate details of the skin and metal, cinematic, 8k, photorealistic, editorial fashion photography.

Original size 1024x1024

Macro shot of a silver pendant resting on cracked black ice. Frost texture, cold blue lighting, sharp details, dark aesthetic, silver metal reflecting the ice, 8k, photorealistic, atmospheric.

Носители

Original size 1312x1199

Luxury packaging design mockup, flat lay on a dark marble surface. Set of 5 packaging objects: a matte black box with a silver foil logo, a black paper shopping bag with a silver logo, a black silk drawstring pouch, a small silver metal tag, and a black branded card. Aesthetic: minimalist, premium, dark luxury, silver embossing, dramatic studio lighting, high detail, 8k, photorealistic.

Original size 2048x2048

Extreme close-up macro shot of a black matte jewelry box with a silver foil embossed logo «ОМУТ». Textured paper, soft dramatic lighting, deep black tones, luxury packaging detail, photorealistic, 8k, shallow depth of field.

Мерч

Original size 1312x1199

Flat lay product photography for a luxury jewelry brand. A dark textured stone surface with a minimal arrangement: a black oversized hoodie with a silver logo, a black canvas tote bag with an abstract silver cross print, a black silk scarf with water patterns, a black jewelry box with a silver drop pendant, and a silver cross pendant. Aesthetic: dark, moody, minimalist, silver details, dramatic lighting, photorealistic, 8k, fashion editorial style.

Пространство

Original size 1312x1199
Original size 1920x1280

Interior architectural photography of a luxury jewelry showroom. Dark minimalist aesthetic, black marble floor, glass display cases with silver jewelry, dramatic moody lighting. On the left wall, a large framed promotional poster featuring a silver drop pendant on a liquid black abstract background with the text «ОМУТ» and the slogan «СЕРЕБРО. ГЛУБИНА. ТЫ.» High resolution, photorealistic, 8k, cinematic lighting, luxury retail design.

Экстерьер

Original size 1248x832

Exterior architectural photography of a luxury jewelry boutique facade. Dark matte black walls, large glass windows with minimalist silver lighting, a sleek metal sign with the logo «ОМУТ» above the entrance. Minimalist street, overcast sky, moody atmosphere, high-end retail design, photorealistic, 8k, cinematic lighting.

Промо-материалы

Original size 1536x1024

A stylish woman in a black minimalist coat standing outside a luxury dark jewelry boutique at night, looking at the window display with a silver pendant. Cinematic lighting, reflections in the glass, moody dark aesthetic, urban luxury, photorealistic, 8k, editorial photography.

Original size 2048x2048
«ОМУТ» — переосмысление ювелирного бренда
Project created at 27.10.2026