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YOUR BUSINESS HAS SOMETHING TO SAY.
I MAKE IT VISIBLE.

ABOUT ME

Hello, my name is Ksenia.
I help businesses turn ideas into recognizable brands through visual identities and communication systems that attract customers, build loyalty, and drive sales.

HOW I CAN HELP YOUR BRAND

→Brand identity
→Visual communications
→Advertising & digital design
→Packaging & merchandise
→Editorial & print design

TOOLS: Illustrator, Photoshop, InDesign, After Effects, Figma, AI

EXPERIENCE

→ZERKALO DESIGN STUDIO
(2023-2025)
Web designer Designer

→SOBAKA.RU
(2025 — 2026)
Lead Communication Designer

→SELA
(since 2026)
Brand Designer


CASES



THE ACT
Packaging Design / Brand Extension

Original size 1920x1010

→THE PROBLEM
THE ACT’s bath collection needed a stronger visual identity to stand out in a competitive cosmetics market, attract customers, and increase sales. The existing packaging lacked a distinctive character that could communicate the unique experience of the product.

→THE SOLUTION
I developed a packaging concept inspired by charcoal and traditional bath rituals. Matte black surfaces, embossed wood textures, and minimalist typography create a recognizable, tactile identity that makes the collection more distinctive and appealing to customers.



PRANNA
Brand Identity / Visual System

Original size 1920x1010

→THE PROBLEM
PRANNA, a creative studio specializing in immersive art and phygital experiences, needed a distinctive visual identity to strengthen its positioning in the contemporary art industry and attract new creative collaborations.

→THE SOLUTION
I developed a comprehensive visual identity and an extensive brand book, establishing a consistent design system across digital and physical touchpoints. The identity reflects PRANNA’s experimental approach and creates a recognizable visual language.



SELA ART.PEOPLE

Creative Campaign / Brand Communication

Original size 1920x1010
Original size 1920x1010
Original size 1920x1010

→THE PROBLEM
SELA needed a creative way to introduce contemporary art to a wider audience, increase customer engagement, and encourage repeat purchases through a memorable shopping experience.

→THE SOLUTION
I developed an interactive campaign featuring collectible keychains inspired by contemporary artists. Customers could personalize their keychains with artist-designed beads, turning each purchase into a creative experience.



SEVKABEL PORT

Editorial Design / Print Design / Brand Communication

Original size 1920x1010
Original size 1920x1010

→THE PROBLEM
Sevkabel Port needed a way to communicate its unique atmosphere beyond the physical space and create a lasting emotional connection with its audience.

→THE SOLUTION
I designed a sunset calendar inspired by the sea, sky, and changing light of Sevkabel Port. Soft gradients and minimalist layouts translate the experience of slowing down and enjoying the moment into a physical product.

LET’S MAKE YOUR BRAND THE ONE PEOPLE REMEMBER. AND CHOOSE.

HAVE A PROJECT IN MIND? LET’S TALK.


EMAIL
xenbibikova@yandex.ru

TELEGRAM
@kksusha_b


PHONE

+7 931 004-26-10

KSENIA BIBIKOVA — BRAND & COMMUNICATION DESIGN
Project created at 30.10.2026