Kaspersky All Presales Summit is an internal company event bringing together around 90 presales professionals from all regions. It focuses on improving client engagement, sharing knowledge and developing a shared strategy.
My task was to create visuals for the client’s internal event, incorporating references to the host location.
Location: Doha, Qatar
Badges with the agenda on the back
The agenda lists all the event’s sessions and activities. Printed on the back of each attendee’s badge, it is always close at hand.
Badge
The first stage of the project was to secure approval for a key visual inspired by the event’s location.
Image generation tool: Midjourney
Key visuals
Outdoor advertising
Outdoor advertising
Wayfinding helps attendees navigate the event, find each location easily and follow the program.
Wayfinding signs
Wayfinding signs
Speaker lectern and roll-up banner
A special menu for event attendees
The client also requested an animated event intro that would align with the overall concept and the company’s visual identity.
Event intro
