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Dzgoeva Dana
graphic designer

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I am a communication designer working across branding, visual identity, and set design.I transform ideas into thoughtful visual concepts, creating distinctive identities and experiences for both digital and physical spaces. I am a communication designer with a strong interest in visual storytelling, conceptual thinking, and exploring different forms of visual expression.

1. Café Menu

A collaboration between the gastro-bistro Beyond Coffee and Food and the HSE University School of Design, focused on creating a special conceptual menu and its visual communication.

THE CHALLENGE The goal was to develop a special menu and a visual system for its presentation. The concept is built around the imagery of a laptop and folders, symbolizing a contemporary creative space where ideas and projects come to life.

THE IDEA The menu is designed as an extension of the creative environment. Inspired by laptops and folders, the visual identity transforms familiar digital tools into graphic elements. This approach connects the menu to the world of design, presenting it as part of a space where creativity, ideas, and collaboration come together.

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Original size 2933x1543
Original size 2933x1543
Original size 2933x1543
Original size 2933x1543

2. Glinka Clay Therapy Center

The Glinka Center supports children, people with disabilities, and orphans through pottery, helping them develop creativity, learn new skills, and find emotional balance. The center also supports women during pregnancy and after childbirth, while creating opportunities for earning an honest income through creative work.

THE CHALLENGE The goal was to create a brand identity for an art space where everyone could feel safe, express themselves freely, and explore their creativity without fear of judgment.

THE IDEA The visual identity is built around graphic forms that look as if they were shaped by hand from clay. Their soft, irregular shapes convey warmth and a human touch, symbolizing support, trust, and faith in every person’s potential.

Original size 1250x576
Original size 2933x1543
Original size 2933x1543
Original size 2933x1543

3. African Typeface

An original display typeface inspired by traditional African art and its distinctive visual language.

THE CHALLENGE The goal was to develop an expressive display typeface for headlines, designed to work as a strong graphic accent and bring a distinctive character to visual communication.

THE IDEA The typeface draws inspiration from traditional African art, translating its visual elements, shapes, and patterns into a contemporary typographic form. The result is an expressive font that combines cultural references with a bold graphic character.

Original size 2933x1543
Original size 2933x1543
Original size 2933x1543

4. LEGO Store Window

A 3D design project featuring a LEGO set with a taco truck and a small table displayed as part of a retail showcase.

THE CHALLENGE The goal was to create a storefront display prototype that presents the LEGO set in an engaging and visually appealing way, highlighting its details and overall concept.

THE IDEA The display was created in Blender. I modelled individual LEGO bricks and assembled them following the same building principles as real LEGO sets. This approach allowed me to recreate the recognizable construction logic and bring the display to life in 3D.

Dzgoeva Dana. portfolio 2026
Project created at 30.10.2026