Бетон и поэзия

ПРОМТ:
Create a logo for the Le Corbusier exhibition «БЕТОН И ПОЭЗИЯ» («Concrete and Poetry»). The central task is to graphically unite the weight of concrete and the lightness of poetry in one expressive symbol. Do not depict a building, façade, house, or architectural silhouette.
Base the symbol on a dense, monolithic geometric form interrupted by a fine, fluid line reminiscent of a handwritten gesture or the movement of a line of verse. This line must be integral to the structure, not a decorative addition: it should pass through the solid mass, carve out an opening, or transform a rigid edge into a flowing curve. Express concrete through mass, stability, and substantial planes; express poetry through rhythm, pauses, open space, and an expressive movement of the line.
Merge these qualities into one concise symbol rather than placing two separate objects side by side. The mark should feel simultaneously heavy and light, disciplined and free. Explore the contrast between solid and void, right angles and flowing curves. Limit the design to a few substantial shapes and one expressive linear gesture. Avoid a literal concrete block with a feather drawn on it.
Place the exhibition title «БЕТОН И ПОЭЗИЯ» beneath the symbol, preserving the exact Cyrillic spelling and capitalization. Use distinctive, clearly readable Cyrillic typography that supports the symbol’s concept without competing with it. Add «Ле Корбюзье» as a smaller secondary line below. Maintain a clear hierarchy, optical balance, and generous spacing between elements.
Use solid black on a warm white background. Flat graphics with crisp contours only. Communicate concrete through shape and visual weight, not photographic texture. The logo must remain distinctive at small sizes and work in single-color printing.

Task: Create a corporate identity and a set of three exhibition posters for the Le Corbusier exhibition «БЕТОН И ПОЭЗИЯ».Use the attached logo as the only brand mark. Do not add any other logos, watermarks, museum logos, sponsor logos, or invented brand symbols. Preserve the logo’s proportions, readability, and core graphic identity; adapt only its scale and color treatment where necessary.Create three posters of exactly the same size and format, presented side by side in one image. They must feel like one coherent campaign, but each poster must have a distinct composition, visual concept, and graphic treatment. Use all of the following colors in every poster:

FFFFFF

F2402E

D9969B

The identity should express the contrast and unity between raw concrete and poetic imagination: brutal materiality, monumental architecture, light and shadow, modular geometry, hand-drawn lines, collage, and lyrical abstraction. Le Corbusier’s work connected architecture with painting, sculpture, and poetry; the visual language may therefore combine strict modernist grids with expressive, artistic gestures.Graphic techniques for the first style
Use these techniques as the basis of the first poster’s visual language:Concrete texture as a canvas: rough, tactile béton-brut surface with subtle grain, cracks, formwork marks, and light shadows.Modernist modular grid: visible but elegant grid structure inspired by architectural plans, proportions, and modular composition.Architectural line drawing: thin white or contrasting contour lines suggesting facades, pilotis, ramps, rooflines, and spatial volumes.Color blocking: large geometric fields in the specified palette, arranged with strong asymmetry and clear hierarchy.Stencil typography: bold, architectural sans-serif title with slightly stencil-like or constructed letterforms; Cyrillic text must be accurate and highly legible.Paper collage fragments: torn paper shapes, photographic fragments, and abstract cut-out forms layered over the concrete background.Light and shadow: dramatic diagonal shadows, sunlight stripes, and high-contrast tonal transitions.Poetic marks: a few hand-drawn strokes, arrows, circles, or schematic human figures to add emotional and artistic energy.Negative space: leave enough empty concrete area so the logo and title remain dominant.

Three poster directions
Poster 1 — «Бетон как поэзия»
A monumental concrete wall fills the background. A precise modernist grid overlays it, interrupted by expressive color blocks and a hand-drawn architectural sketch. The title «БЕТОН И ПОЭЗИЯ» is set in large stencil-like Cyrillic type. The logo is placed clearly in the upper or lower corner.Poster 2 — «Коллаж и знак»
elements used in the sign. torn paper, concrete texture, abstract purist shapes, and a schematic architectural elevation. The title is integrated into the composition as a strong typographic object. This poster should feel the most artistic and experimental while remaining part of the same system.Poster 3 — «Коллаж и знак»
A bold graphic collage: torn paper, concrete texture, abstract purist shapes, and a schematic architectural elevation. The title is integrated into the composition as a strong typographic object. This poster should feel the most artistic and experimental while remaining part of the same system.Output requirements
One image containing three equal-size posters, aligned in a clean row.Identical poster proportions and consistent typographic hierarchy across all three.Every poster includes the attached logo, clearly visible but not oversized.Use only the specified brand colors plus black, white, and neutral concrete tones if needed.No third-party logos, no real photographs of identifiable people, no extra branding.Style: contemporary exhibition identity, refined brutalism, Swiss-modern graphic design, artistic collage, high-end museum poster.Text in Russian must be spelled exactly: ЛЕ КОРБЮЗЬЕ, БЕТОН И ПОЭЗИЯ.Keep all typography sharp, readable, and professionally kerned.

Кейвиз 1
Промт:
Use the attached image as an exact reference for the ring holder’s shape, proportions, color, material, and design. Do not alter its structure, silhouette, openings, curves, or the placement of the rings. The ring holder is made of concrete—preserve its realistic concrete texture, tiny pores, natural imperfections, and matte surface.Create a photorealistic commercial image captured with a professional camera in a professional studio. The background in every image must be clean, solid, and exactly match the color #F2402E. Premium advertising style, realistic lighting, natural shadows, accurate material physics, and high detail. Do not add unnecessary objects, text, logos, or decorative elements unless specifically requested.
Create a photorealistic advertising photograph of a young woman gently holding the ring holder with both hands. Use the attached image as an exact reference for the ring holder. Do not change its shape, size, concrete texture, color, or the placement of the rings.The frame should show the woman’s hands, wrists, and part of her upper body. Her face may remain outside the frame or be slightly out of focus so that the ring holder remains the main subject. The hands must look natural and anatomically correct, with five fingers on each hand, realistic skin texture, and a neat neutral manicure. She should hold the ring holder carefully without covering the holder or the rings.The ring holder must be centered and remain the main focus of the composition. Professional studio photography, photorealistic skin, soft dimensional lighting, and natural contact shadows between the hands and the ring holder. The background must be a clean solid #F2402E, with no furniture, decorations, or additional objects. Do not add jewelry to the hands, watches, or bracelets. Do not add text.Do not change the shape or design of the ring holder. Do not add new openings, remove any rings, change the number of rings, deform the concrete, or use a cartoon or 3D-rendered style. Do not add text, logos, watermarks, unnecessary objects, incorrect fingers, extra hands, distorted rings, plastic-looking textures, excessive gloss, dirty backgrounds, gradient backgrounds, colors other than #F2402E, unnatural shadows, generation artifacts, or blurry details.

Кейвиз 2
Промт 1:Create a photorealistic medium-wide advertising photograph of the ring holder standing on a stylish cabinet inspired by 20th-century design. The cabinet must be clearly visible and occupy approximately 80% of the image, while the ring holder remains the main visual focus on top of it. Show the full cabinet, including its legs or base, front panel, surface, and overall silhouette.Use the attached image as an exact reference for the ring holder. Preserve its original shape, proportions, concrete texture, color, and all rings without any changes. The ring holder must stand naturally and securely on the cabinet.Use a straight-on, eye-level camera angle. The camera’s optical axis must be parallel to the floor, with the camera positioned at a perfect horizontal angle, approximately 90 degrees relative to the vertical floor direction. Do not use a top-down, high-angle, or low-angle perspective.The composition should clearly show the relationship between the ring holder and the cabinet while maintaining balanced proportions. Professional studio product photography, realistic perspective, soft side lighting, natural contact shadows, and highly detailed materials. The entire background must be a uniform #F2402E.Do not add paintings, plants, books, vases, text, logos, or any other accessories.

Кейвиз 2
Промт 2:
Edit the attached image while preserving the overall composition, camera angle, lighting, color palette, background, and photorealistic quality.Reduce the ring holder to 50% of its current size while keeping its original shape, proportions, concrete texture, color, and all rings unchanged. Place it naturally and securely on the cabinet, with realistic contact shadows and correct perspective. Do not distort or redesign the ring holder.Add tasteful, stylish décor to the cabinet, such as a small stack of elegant design books, a minimal decorative object, and one or two refined interior accessories. The décor should match the cabinet’s 20th-century design style and create a sophisticated premium interior atmosphere.Arrange the additional objects harmoniously around the ring holder without covering it, touching it, or distracting from it. Keep the ring holder as the main subject of the image. Make sure all added objects have realistic scale, materials, shadows, and perspective.Do not change the cabinet, ring holder design, rings, camera angle, composition, background color, lighting, or any existing elements except for reducing the ring holder to 50% of its original size and adding the requested décor. Do not add people, text, logos, flowers, plants, or unnecessary clutter. The final result must look like a professional, photorealistic interior product photograph.