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Money for money: merch

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Longread translated automatically
Finalist of the competition

All the grandmothers of the area once existed in peace and harmony, but one day the pension decided to increase only one of them. That’s how the WAR OF THE REGIONS started!

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Plaque on the billboards for the figures.

Ideas

Back in high school, my girlfriend and I came up with a table game that turned out to be important not only to us, but also to a lot of people around. «Bills for money.» I still love this project with all the fibers of the soul and heart. That’s why I wanted to develop it further — rethink it visually and expand the format. As part of the project, I developed a concept of a possible metric: a collection of figures with keys or bags and a collection of keys. It is an attempt to transform the game into an object, tactile form and to preserve its character, humor and tone in a new psychic.

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Heroini from «Branca for Money» for which you can play, 2024.

Recursions

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A grandma and a reference board with a leading style and inspiration in the darker.

Visually and substantively, the project is inspired by the squirrels, which are the smallest objects that want to wear their bags and keys as a personal talisman. A separate source of inspiration has been the collection figures that I collect myself, in particular the Skullpanda series: their format, their characteristic style, their emotional expression, and the sense of a «small character with character.» It was important for me to move this sense of affection and collection to the money-for-money world, turning the characters of the game into objects that I want to carry with me, not just to look at.

2D concept generation

I used ChatGPT to generate 2D concepts. In the first phase, a series of visual concepts reflecting the nature, form and mood of future models were created.

It’s important to point out that in order to make the sketches I wrote the request, I didn’t generate everything from zero or bra as the basis of the concept.

Note: I wrote the name of the game on the attachment with a separate request.

In the next stage, I asked for the most realistic 2D characters. It was further clarified that generators should include front, side and rear species, which was necessary for further generation and development of 3d Hunyuan models.

3D Model Generation

After that, I exported the obtained models in STL (a dimension of 1 million) and imported them into Blender to test geometry and final rendezvous using Cycles. I gave separate attention to setting the lighting and the environment in order to achieve a more realistic and expressive visual result.

Products

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Original size 1536x1024

I used the ChatGPT and Nano Banana bundle as visual and conceptual generation tools to create the products. ChatGPT helped to formulate ideas, refine visual images, develop merchandising scenarios and gather a holistic concept of project presentation. Nano Banana was used to generate promo images and stage figures, ranging from subject rendezvous to lyfstyle mocaps (on shelves, desktops, bags and backpacks).

Money for money: merch
Project created at 30.12.2025