An auction house for Russian avant-garde, evolving from the Kazimir long-read. Typographic compositions inspired by Malevich’s work have become actual lots—editioned screenprints housed in archival boxes, complete with provenance and lot numbers. The signature style is built around the Kazimir typeface and the auction participant badge, derived from a Malevich square.
Link to previous project: https://portfolio.hse.ru/Project/274138
Logo
Sign Structure
Logo Versions and Variations
Color Palette
Primary Font
Auxiliary Font
Typeface in use
Keywords
Five essential items for any auction: a lot box, a catalog, a bidder’s card, a gavel, and a lot passport.
Auction hammer and participant placard
Merchandise
Home souvenirs for attendees of the exhibition: shopper bag, silk square, enameled badges, and the «Preview» candle.
Space
Three zones of the house: a trading hall, a pre-show gallery, and a storage area with an appraisal department.
Promo
Promotional announcements for sales in the city and online: poster, citylight ad, pre-screening invitation, and a «Sold» post.
