About the Project
Unfortunately, musical instruments break down over time. Instruments face three fates: being sold, being thrown away, or gathering dust in a corner. The furniture atelier «1/1» gives you the chance to breathe new life into your musical instrument. As a result, you receive a unique, soulfully crafted designer interior piece. Our workshop also offers ready-made designer interior pieces, lovingly made by our artisans.
Previous Brand Identity
The metaphor of the previous brand identity variation was 1/1, 2/2, 4/4, 16/16. Each piece is unique and singular in its own right, yet its foundation lies in 1/1—a one-of-a-kind edition, a musical measure, the precise answer to a discerning client’s request. This same metaphor persists in the newly generated brand identity.
Images created using Adobe Illustrator and Photoshop
Working on the AI brand identity
All images were generated using the KLINGAI service, and the prompts were created with DeepSeek.
Logo
Prompt:
A minimalist and elegant logo design for a furniture atelier named «1/1.» The two number «1"s should evoke the elongated, sophisticated forms of string instrument necks or fingerboards. The forward slash «/» between them should be stylized as a violin bow, positioned parallel or at a slight angle. The entire composition must be monochromatic (black on white), clean, and highly refined. The logo must remain perfectly legible as «1/1» at first glance. Extreme detail, vector-style precision, a professional branding mark on a plain background. No photorealistic elements—just the pure logo.
Space
Image generated in KLINGAI
Photorealistic, wide-angle shot of a minimalist, high-end atelier showroom. Sunlight streams through large industrial windows onto a stunning centerpiece: a beautiful wooden coffee table whose base is crafted from the polished body of a double bass. On the table sits a sculptural lamp made from brass trumpet bells. Light wood floors, white walls, exposed brick. The atmosphere is serene, artistic, and luxurious. Warm afternoon lighting, sharp focus, hyperrealistic.
Image generated in KLINGAI
Prompt:
Interior photography of a spacious, loft-style atelier named «1/1.» The space seamlessly blends a furniture gallery and a workshop. In the foreground, a majestic floor lamp crafted from a standing cello neck. In the background, shelves display raw, deconstructed piano actions and saxophone parts awaiting transformation. The decor is industrial-chic, featuring concrete floors and warm wood accents. Professional lighting, realistic shadows, cinematic composition.
Brand Style Carriers
Image generated in KLINGAI; text added in Photoshop
Prompt 1:
A stunning, photorealistic poster image. A majestic chandelier, sculpted entirely from intertwined brass wind instruments (trombones, trumpets, saxophones), takes center stage. It is illuminated, casting a warm, intricate pattern of light and shadow. The chandelier hangs in a moody, minimalist atelier space above a worn wooden workbench scattered with the raw, poetic remnants of its creation: a few loose violin strings, a worn cello bridge, and a single, elegant tuning fork. The composition is dramatic and still, akin to a portrait of the object itself. The lighting is cinematic, featuring a cool ambient glow from a window contrasting the warm light of the chandelier. No text, no logos. Shot with a large format camera, incredible detail, shallow depth of field, evoking a sense of timeless artistry and transformation.
Prompt 2:
Place this poster on the wall of an old but renovated building in central Moscow. The poster should be small to medium-sized and hyper-realistic.
Image generated in KLINGAI, text added in Photoshop
Prompt 1:
A cinematic, photorealistic poster image. A dynamic, atmospheric shot capturing the transformation process in an artisan workshop. The focus is on a craftsman’s hands in mid-action, carefully assembling a breathtaking chandelier constructed from the polished brass bodies of saxophones and trumpets. In the soft background, a floor lamp fashioned from a cello neck is being fitted with a fabric shade. The scene is rich with beautiful, raw materials: scattered piano keys, violin scrolls, wood shavings on a worn workbench, and delicate hand tools, all illuminated by warm, directional light. The mood is focused, artistic, and reverent—a quiet moment of giving new life. No text, no logos, purely visual storytelling. Shot on 35 mm film with a shallow depth of field, rich textures, and dramatic chiaroscuro lighting.
Prompt 2:
Place this poster on the wall of an old but renovated building in the center of Moscow. The poster is a small-to-medium-sized, hyper-realistic image.
Image generated in KLINGAI
Photorealistic product photography, studio shot displayed in a minimalist atelier. A set of elegant cutlery and plates crafted from repurposed piano keys. The forks and spoons feature handles made from several joined white and black piano keys, with the metal portion emerging seamlessly. The plates are minimalist, constructed from cross-sections of piano keys arranged in a sunburst pattern. All items are displayed on a textured, light gray linen cloth inside a sleek, glass-fronted display cabinet made of dark walnut wood. The lighting is soft, diffused studio light, creating gentle shadows and highlighting the smooth, ivory-like texture of the keys and the fine wood grain of the cabinet. Style: luxury artisan craftsmanship, hyper-detailed, muted tones, sense of touch and history.
Image generated in KLINGAI
Photorealistic product shot of an employee badge for a luxury furniture atelier. A small, rectangular wooden tag (walnut) with a subtle «1/1» logo laser-engraved in the corner. The badge is attached to a dark gray linen lanyard. The wooden tag has a smooth finish and visible wood grain. The badge is laying on a textured concrete surface. Clean, professional, minimalist design. Shot with a shallow depth of field, natural side lighting.
Image generated in KLINGAI
Prompt:
Flat lay, photorealistic product photography of a luxury business card for «1/1». The card is made of thick, textured cotton paper. On one side, a deep debossed «1/1» logo. On the other side, no text—just a clean background. Next to the card lies a small, real piano key (ivory white) as a brand element. The background is a slab of dark, rough-sawn walnut wood. Soft overhead lighting, crisp shadows, extremely high detail.
Image generated in KLINGAI
Prompt:
Photorealistic center of Moscow street view of a stylish atelier storefront at dusk. The facade is made of aged brick and black steel. The sign is minimalist: a long, backlit black metal panel with the «1/1» logo elegantly cut out from the metal, allowing warm, glowing light from within the shop to shine through the numbers. The window display features a single, spectacular chandelier made from intertwined brass wind instruments. Reflective wet pavement, bokeh of city lights, cinematic atmosphere. hyper-realistic photo. Hyper-realistic style.
Image generated in KLINGAI
Macro shot, photorealistic, of a kraft paper package sealed with custom-branded packing tape. The tape is matte paper tape, about 2 inches wide, featuring a repeating pattern: the elegant «1/1» logo and a small, simple line drawing icon of a violin transforming into a chair. The tape is partially torn, revealing the texture of the cardboard box underneath. Natural window light, with focus on the tape’s texture and print. Style: authentic and artisanal.