Original Project AND GO-GO!
The original project focused on working with form and volume within the scope of the «The White Show» challenge. The starting point was a children’s toy—a rocking horse. Movement is connected to risk and freedom, whereas the toy’s safety restricts the child, depriving them of part of the experience. In adult life, people also choose between safety and movement. This idea is the foundation of the AND GO-GO EVENT.
Project AND GO-GO EVENT
ChatGPT was used to generate the description and images.
AND GO-GO EVENT is an immersive exhibition exploring the connection between childhood, sincerity, and adult life. A rocking horse gives a child the feeling of galloping, but it takes them nowhere—and adults so often choose the safe rocking in place instead of taking a real step. The six rocking horses serve as the event’s «guides»: each greets the visitor at its booth and, like in a children’s fairytale, leads them further—from cozy security toward the first genuine step.
Prompt: Generate an event concept based on research into the themes of childhood, movement, and art. Use the initial project concept as a foundation. AI Model: chatgpt.com
Color Palette
Color palette generated by ChatGPT. Prompt: Generate a color palette based on the event’s concept. Each color must carry semantic weight and align with the project’s idea.
AI: chatgpt.com
Milky #E5DED4
Childhood, tranquility, security. The foundational space from which movement begins.Powder-Pink #E0BFBA
Vulnerability, sincerity, memory. It softens the graphics and creates contrast against stark black.Red #B62426
Impulse, risk, action. The color of the moment when a person decides to step outside their comfort zone.Light Gray #C6C1BB
Neutrality, familiarity, stability. A background for more dynamic visual elements.Black #0F0E0C
Control, boundaries, adult rationality. It lends graphic rigor to the identity.Silver — Metallic
Materiality, reflection, transformation. It connects the graphics to the metallic invitation pendant.
Prompt: Create a graphic illustration in the style of modern fashion graphics, minimalism, and vector art, inspired by a rocking horse, children’s play, and motion. The composition consists of six rectangular panels arranged in two rows of three, with small, even spacing on a light gray background. Panel content (left to right): 1. Rocking Arcs: On a milky background, rows of smooth, repeating arcs in light gray and black, resembling both the runners of a rocking horse and waves. 2. Bows: Small, powder-pink bows arranged evenly in a checkerboard pattern on a black background. 3. Girl in Motion: On a powder-pink background, a minimalist silhouette of a girl in a voluminous white cocoon dress, taking a wide stride. The face is featureless, with black hair gathered into a sleek bun, and thin black motion lines trailing behind her. 4. Horse with a Bow: On a vibrant red background, a black rocking horse in profile with a large powder-pink bow on its neck; instead of an eye, there is a small milky star. 5. «and go-go» Text: On a milky background, the black handwritten text «and go-go» repeated in lines; one line stretches and blurs at the bottom as if in motion, and this line is red. 6. Horseshoe: On a black background, a large silver-gray horseshoe pointing upward, centered vertically, surrounded by several small red spark stars. When creating the image, use the following color palette: Milky E5DED4, Powder Pink E0BFBA, Red B62426, Light Gray C6C1BB, Black #0F0E0C. Use only flat colors—no gradients, shadows, or 3D effects. AI Generator: chatgpt.com
Prompt: Create an image featuring six rocking horses, arranged in two rows of three, against a bright studio background. Overlay the previously generated print onto each rocking horse (each horse must have a unique design, matching the order of the panels). The horses should appear realistic—not like an illustration: carved wood, smooth lacquer, and mane and tail made of real hair, with soft studio lighting reminiscent of a product fashion shoot. AI: chatgpt.com
Prompt: Photorealistic product fashion shoot in the aesthetic of a conceptual invitation for the AND GO-GO EVENT. An open white milk carton for jewelry is placed against a perfectly white background, featuring a black velvet insert. Nestled in the center of the carton is a small silver pendant shaped like a rocking horse, suspended on a delicate chain. The surface of the rocking horse is engraved with the text «AND GO-GO EVENT» in three lines, featuring natural inconsistencies in the lettering. The composition is minimalist.
AI: chatgpt.com
Prompt: Production of a conceptual invitation—a silver horse-rocker charm—in stages: sketch with dimensions, wax model, silver casting, sanding and polishing, engraving the inscription «AND GO-GO EVENT,» and the finished charm in an open box. Six frames in one image, realistic photographs of a jewelry workshop, the charm must be the same in all frames. Use the original color palette. AI: chatgpt.com
Prompt: Business cards AND GO-GO EVENT featuring the previously designed look. Photorealistic product photography: several business cards made of thick cotton paper on a milky surface, some face up, some showing the back. The front of each card displays one of the six prints, while the back features the black inscription «AND GO-GO EVENT» and a small rocking horse stamped in silver. Soft daylight. AI: chatgpt.com
Prompt: A silk scarf in the previously selected style. A square scarf made of silk twill, featuring a design composed of motifs from six panels: arches, bows, a horse with a bow, the inscription «and go-go, ” a horseshoe, and red stars, with a narrow red border along the edge. The scarf is partially unfolded and softly draped on a milky surface, photorealistic, showing the silk sheen. AI Tool: chatgpt.com
Space
Prompt: Create an image for an AND GO-GO EVENT that connects childhood, sincerity, and adult life. The event’s «guides» are the rocking horses generated previously: each stands by its own installation booth and sequentially tells the guest about the event, leading them from one booth to the next, like in a children’s fairy tale. The setting is a bright gallery space with light white curtains, guests dressed in light clothing, soft lighting, photorealistic.
AI Engine: chatgpt.com
