«Am I?» — AI Media on Music and Sound
«Am I?» — is an AI-media project that breaks down the barriers between people and music. We demonstrate that creating a track, jingle, meme song, or soundtrack no longer requires a studio, instruments, sheet music, or years of training. All that is needed is an idea and a neural network. We aren’t replacing musicians—we are giving everyone a chance to hear their music and answer the question: «Am I?» — «Did I create this?»
Goal, theme, and segment
Goal: To make music creation accessible to everyone through neural networks: from idea to finished track in 5 minutes. We aren’t replacing musicians—we’re giving everyone a chance to hear their music.
Topic. Narrow focus: generation, remixing, restoration, and monetization of music using neural networks—for creativity, memes, and business.
Segment: B2C + B2B. B2C—amateur musicians, meme creators, K-12 students, and university students. B2B—advertising agencies, small businesses, podcasters, and brands.
Content Formats
Content Formats: short videos (TikTok / Reels / Shorts) — «AI in 30 Seconds»; tutorials and breakdowns (YouTube, Zen); meme segments and challenges (Telegram, VK); the audio podcast «Am I? Podcast»; long-form articles and case studies (Zen, Telegram); interactive elements on Discord: prompt sharing, collaborations.
Channels. Telegram is the primary hub: memes, prompts, audio. TikTok / Reels / Shorts — viral traffic. YouTube — in-depth content: tutorials, breakdowns. VK — Russian-speaking audience, memes. Zen — long-form articles, case studies. Discord — community, collaborations. Podcast platforms — «Am I? Podcast».
Half-Yearmatic Plan
Plan Logic. The semester is divided into six thematic months—each with its own focus theme, sections, and challenge. Within each month, there are four weeks featuring different formats. This structure allows for the systematic achievement of all sub-goals: entertaining, educating, inspiring, uniting, and monetizing.
Month 1.
Focus Theme: «Introduction: What is AI Music.» Key Challenge: «Am I? Challenge #1: Generate your day’s anthem.» Primary Goal: Entertain + Educate.Month 2.
Focus Theme: «Meme Music: Viral Sound.» Key Challenge: «AI Sings in the Voice of…» (Subscriber Voting). Primary Goal: Entertain.Month 3.
Focus Theme: «Tutorials: Track from Scratch.» Key Challenge: «Track in 5 Minutes» (UGC Contest). Primary Goal: Educate.Month 4.
Focus Theme: «Restoration and Retro.» Key Challenge: «Bring Film to Life» (Family Stories). Primary Goal: Inspire.Month 5.
Focus Theme: «Monetization: Making Money from Sound.» Key Challenge: «First Jingle» (Case Competition). Primary Goal: Monetize.Month 6.
Focus Theme: «Community: Collaborative Album.» Key Challenge: «Am I? Album» (Subscriber Collaboration). Primary Goal: Unify.
Weekly Breakdown
Month 1. «Introduction: What is AI Music.» Week 1: Channel launch, the «Am I?» manifesto, prompt introduction. Week 2: Top 5 tools (Suno, Udio, AIVA, Mubert, Stable Audio). Week 3: «AI vs. Live Musician”—a comparison. Week 4: „Anthem of My Day“ challenge + wrap-up. Formats: Video, memes, tutorial, challenge.
Month 2: «Meme Music: Viral Sound.»
Week 1: «AI Sings in Your Cat’s Voice.»
Week 2: Parodies of Famous Hits.
Week 3: «The Monday Song» + UGC.
Week 4: Voting for «Whose Meme is Cooler» + Wrap-up.
Formats: short videos, memes, audio.
Month 3. «Tutorials: From Scratch Track.»
Week 1: «5-Minute Track: Step-by-Step.»
Week 2: «Prompts That Work.»
Week 3: «Mixing and Mastering with AI.»
Week 4: UGC Contest «5-Minute Track» + Breakdown.
Formats: YouTube Tutorials, Longreads, Templates.
Month 4. «Restoration and Retro.» Week 1: «Reviving Grandma’s Song from Film.» Week 2: «Retro Remix: The 80s Meets AI.» Week 3: «Voice Restoration» (Ethics and Technology). Week 4: «Family History» Challenge + Wrap-up. Formats: Before/after video, case studies, audio.
Month 5. «Monetization: Making Money from Sound.» Week 1: «5 Ways to Earn from AI Music.» Week 2: «How to Sell a Jingle for 10,000 Rubles.» Week 3: «Streaming and Copyrights.» Week 4: Case Competition «First Jingle» + Analysis. Formats: Guides, case studies, webinars.
Month 6. «Community: Collaborative Album.» Week 1: Announcement of the «Am I? Album”—ideation and gathering. Week 2: Collaborations: subscriber + subscriber + AI. Week 3: Album mixing and mastering. Week 4: Album release + online concert. Formats: collaborations, audio, online concert.
Regular Features
«Am I? Challenge”—once a month, video + UGC, TikTok, Telegram.
„Neuro-Meme”—three times a week, short video, TikTok, Reels, VK.
„Flight Review”—once a week, long-form article/video, Zen, YouTube.
„DIY”—once a week, tutorial, YouTube, Telegram.
„Animate the Film”—twice a month, before/after video, YouTube, VK.
„Sound for a Brand”—once a month, case study, Zen, Telegram.
„Am I? Podcast”—once a week, audio, podcast platforms.
„Money from Sound”—twice a month, guide, Telegram, Zen.
Content Samples
TikTok / Reels — meme video «AI Sings with Your Cat’s Voice»
Format: Short video, 30 seconds. Segment: «Neuro-Meme.» Goal: Virality, entertainment.
Script. Scene 1, 0–3 sec: A cat in headphones looks at the camera. On-screen text: «Can your cat sing?» Sound: Silence. Scene 2, 3–8 sec: A hand places a phone next to the cat. Text: «Let’s check.» Sound: Tap. Scene 3, 8–20 sec: Phone screen displaying the prompt: «Sing a song about sour cream in a cat’s voice.» Text: «Prompt: Song about sour cream.» Sound: Generation. Scene 4, 20–27 sec: The cat «sings» (editing: mouth opens in time with the beat). Text: «Am I?» Sound: AI song about sour cream. Scene 5, 27–30 sec: The «Am I?» logo + caption. Text: «Subscribe if your cat is a star.» Sound: Final chord.
Video caption: «Is your cat a hidden star? We generated a song about sour cream—and he’s delighted. Send in your pet photos—and we’ll make a hit!»
Telegram — Daily Prompt Post
Format: Text + Audio. Feature: «DIY.» Goal: Education, utility. Post Text: «Prompt of the Day: A lo-fi track for studying. Copy and paste into Suno: lo-fi hip-hop, calm piano, vinyl crackle, rain sounds, 80 bpm, instrumental, study vibe, no vocals Generation time — 2 minutes. Tip: add warm bass — it will feel cozier. Listen to the result below. Send us your prompts in the comments — the best ones will be featured in the section! Audio: A 30-second snippet of the generated lo-fi track.»
YouTube — Tutorial: «5-Minute Track: Step-by-Step»
Format: Video, 5–7 minutes. Segment: «DIY» (Do It Yourself). Objective: Education, Depth.
Script.
Scene 1, 0–10 sec: Host in studio with phone. Voiceover: «Today we’re making a track in 5 minutes—no instruments needed.» On-screen text: «5-Minute Track.»
Scene 2, 10–40 sec: Screen recording of Suno registration. Voiceover: «Let’s go to Suno. It’s free.» On-screen text: «Step 1: Suno.»
Scene 3, 40–90 sec: Prompt input. Voiceover: «We write the style, the mood, the tempo.» On-screen text: «Step 2: Prompt.»
Scene 4, 90–120 sec: Generation. Voiceover: «Waiting two minutes.» On-screen text: «Step 3: Generation.»
Scene 5, 120–180 sec: Listening. Voiceover: «Let’s listen. Do you like it? Keep it.» On-screen text: «Step 4: Selection.»
Scene 6, 180–240 sec: Editing in Audacity. Voiceover: «Let’s add fade in and mastering.» On-screen text: «Step 5: Mastering.»
Scene 7, 240–300 sec: Final track. Voiceover: «Done. Your track.» On-screen text: «Result.»
Scene 8, 300–360 sec: Call to action. Voiceover: «Send us your track—we’ll feature it in the segment.» On-screen text: «Am I? Challenge.»
Video description: «How to make a track in 5 minutes using AI—a step-by-step tutorial. Suno, prompts, mastering. Send in your work—the best will be featured in the „Am I? Challenge“ segment.»
VK — meme post «AI Sings with the Voice of…»
