Problem: Today, people are caught in a constant cycle of tasks and an unending flow of information. The need for rest is very high, but there is no time left to search for activities. ⟶ Lack of time to find entertainment.
Solution: The application analyzes the user data entered into it and suggests suitable activities via push notifications, saving the user’s most valuable resource—their time.
Key project trends:
1. Service personalization (AI, recommendations) 2. Gamification 3. «Mindful leisure»
B2C — For Personal Use 1. Young, Active Individuals — Discover interesting nearby activities and events — Save time searching (everything in one place) 2. Young Families with Children — Find suitable family activities and children’s events — Plan shared leisure time without unnecessary searching
B2B — For Businesses 1. Event Organizers — Attract more attendees through personalized app recommendations — Increase visibility of events among the target audience 2. Small Businesses (dance studios, trampoline parks, parks, etc.) — Obtain a convenient tool for promoting local services — Compete with large venues through personalized offers
The key criterion I used to find competitors was functionality and proximity to my idea. I looked for services that somehow dealt with events, schedules, or leisure recommendations. I found them by searching for: «Event listings, ” „What to do today, ” and „Leisure and recreation.“ I also immediately noted the „digital giants.“